Monday 4 November 2013

New I, Frankenstein Poster Released

A few months ago I wrote an article about a rather decent start to the I, Frankenstein marketing campaign. Sadly, it seems that any enthusiasm for the movie seems to have evaporated in recent weeks and the they've churned out this very average poster (see right).

If we base our enthusiasm for this movie on this one-sheet, well... we wouldn't have any. It's not only generic, it quite effectively unravels all of their early good work on this marketing campaign.